AVP, Regional Web Content Management, Consumer Banking Group
Job details
Business Function As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you. Digital revolutions are set to change the way we live, work and play. That's why we've spared no effort in ensuring we are at the forefront of this new generation. Our new digital banking initiative will focus on creating innovative products and services to integrate banking into our customers' digital lifestyle. Responsibilities
- Good knowledge of SEO, able to perform keyword research, on-page optimisation, content strategy, technical seo, analytics and reporting.
- Good knowledge of industry tools, Ahref
- Able to monitor site errors and rectify on-page SEO issues
- Collaborate with various PWEB team to implement SEO best practices properly
- Monitor SEO performance, provide the recommendation and keep on track the changes to what impacts the ranking
- Compiling and presenting SEO guidelines to Bi
- Stay updated with industry trends, especially the change in Google search come 2024
- Collaborate with multiple stakeholders and be able to prioritise competing requests
- Initiate discussion with UX and Business team to map out customer journey
- Working knowledge of search engine optimization practices and other digital marketing capabilities
- Proficient in Google Services such as GSC, GTM, GA and GMB
- Good understanding of cloud native architecture, microservices, platform architecture and content strategy would be ideal.
- Experience with content management system and preferred OpenText product suite
- Work independently and collaborate with wider team
- Strong communication and interpersonal skills. Self-driven, committed, and reliable team player.
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