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Digital Marketing Officer
Full time at SILHOUETTE TRAVELS in Lagos, Nigeria

Digital Marketing Officer Full time at SILHOUETTE TRAVELS in Lagos, Nigeria

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Job highlights

Posted on March 9, 2019

Job details

The Digital marketing Officer would be required to:

Develop and manage digital marketing campaigns

Oversee a social media strategy

Manage and maintain the organisation's website

Write and optimise content for the website and social networking accounts such as Facebook, Instagram and Twitter

Track and analyse website traffic flow and provide regular internal reports

Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion

Continually work on the Search Engine Optimization of the website

Fix any errors or bugs in online content

Edit and post videos, podcasts and audio content to online sites

Create online banner adverts and oversee pay per click (PPC) ad management

Write copy for email marketing campaigns

Identify new trends in digital marketing, evaluate new technologies and ensure the company is at the forefront of industry developments, particularly developments in mobile marketing

Work on printed material to supplement online products

Key skills

Editing and writing skills:

Video editing skills:

Web development skills:

Project management skills

Required qualifications


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