Digital Marketing Manager
Full time
at Laith Al Obaidi in
Dubai, UAE
Digital Marketing Manager Full time at Laith Al Obaidi in Dubai, UAE
Job highlights
Posted on October 14, 2018- Professional background in
- Job level Managerial
Job details
Duties include, but not be limited to:
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements:
Degree in marketing or a related field
Proven working experience in digital marketing and team leadership
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (, Google Analytics, NetInsight, Omniture, WebTrends)
Working knowledge of ad serving tools (, DART, Atlas)
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in setting up and optimizing Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
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Laith Al Obaidi
We are Laith Al Obaidi Groups of companies, one of the leading automotive trading and distributor in the Middle East and gulf region since 1968.
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Hiring company
Laith Al Obaidi
We are Laith Al Obaidi Groups of companies, one of the leading automotive trading and distributor in the Middle East and gulf region since 1968.
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