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Digital Marketing Analyst
Full time at Exploit IT Solutions Pvt Ltd in Hyderabad, India

Digital Marketing Analyst Full time at Exploit IT Solutions Pvt Ltd in Hyderabad, India

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Job highlights

Posted on July 13, 2018
  • Professional background in
  • Job level Experienced
  • Pays salary of INR 12,000 - INR 18,000 /month
    (Fixed Salary)

Job details

Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Track, report, and analyze website analytics and PPC initiatives and campaigns

Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

Optimize copy and landing pages for search engine marketing

Perform ongoing keyword discovery, expansion and optimization

Research and implement search engine optimization recommendations

Research and analyze competitor advertising links

Develop and implement link building strategy

Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Work with editorial and marketing teams to drive SEO in content creation and content programming

Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

1 - 2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)

Proficiency in MS Excel, PowerPoint, and Word

Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool

Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)

Experience working with CMS and building/administering content in CMS environments

Desired: Knowledge of HTML/CSS and website administrations


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