Marketing Strategic specialist

Key Responsibilities: Strategic Marketing & Planning Develop and execute marketing strategies to support business objectives -lead generation, brand awareness, client retention.Align marketing campaigns with the company’s short- and long-term goals.Identify and analyze target markets and customer segments.Conduct market research to understand industry trends, customer behavior, and competitor activities.Recommend strategic positioning based on research findings.Monitor economic and sector-specific data especially important in fit-out/FM industries.Develop and implement business plans tailored to each sector.Build and maintain a pipeline of leads, tenders, and new business prospects.Coordinate with marketing to create industry-specific campaigns and branding materials.Ensure consistent brand messaging across all marketing channels.Enhance the company’s visibility and reputation in relevant sectors.Prepare and present proposals, technical presentations, and pricing offers.Maintain long-term relationships with clients for repeat and referral business.Network with real estate agents, interior designers, and facility managers.Support the sales team with lead generation tools and marketing-qualified leads (MQLs).Create proposal templates and coordinate bid/pitch marketing strategy common in FM & fit-out sectors.Participate in real estate expos and interior fit-out exhibitions.Identify office relocation or renovation opportunities.Follow ADNOC and other oil & gas group tenders and prequalifications.Attend industry summits, procurement forums, and technical workshops.Work on ICV submissions, registration, and bid coordination.Organize and attend industry events, conferences, and product showcases.Plan and manage corporate events, client meetups, and brand launches.Use digital channels (Linked In, email campaigns) to attract potential clients.Maintain accurate records of sales pipeline and weekly/monthly reports.Utilize CRM software to manage client interactions and sales activity.Plan and manage content calendars and campaigns across Linked In, Instagram, X (Twitter), and other relevant B2B platforms.Optimize campaigns based on performance insights and business objectives.Skills Bachelor's degree or above in Mechanical/ Civil Engineering with Business Modeling or related field.1–3 years of marketing experience in B2B industries such as Fit-Out, Construction, Oil & Gas, or Contracting.Proven experience running social media campaigns, managing corporate events, and executing lead generation strategies.Proficiency with digital marketing tools: Meta Business Suite, Linked In Campaign Manager, Google Ads, Canva/Adobe Suite, and CRM platforms.Strong content writing and storytelling skills tailored to a B2B audience.Excellent project management, organizational, and communication skills. #J-18808-Ljbffr