Marketing Lead

Direct message the job poster from Genius Consultants Limited Lead Consultant

Executive Search & Leadership Hiring

C-Level & Senior Management Roles

MENA Region

Golden Visa Holder Our Client : A leading retail and event-supplies company, dedicated to bringing events to life through immersive experiences, innovative products, and impactful activations, is seeking a dynamic Marketing Lead to elevate their brand presence across both digital and on-ground channels.Key Responsibilities : Develop and implement integrated marketing‐communications plans (online & offline) to build brand awareness and drive store / website traffic Manage social media channels (Instagram, Facebook, Tik Tok, Linked In), including content calendars, paid campaigns, and community engagement Content Creation & Influencer Partnerships Produce bilingual (English & Arabic) multimedia assets—graphics, videos, copy—and tailor messaging for local audiences Identify, negotiate, and manage influencer collaborations to amplify reach and credibility Brand Activation & Events Support Plan and execute in-store activations, pop-ups, and promotional events that drive footfall and sales Collaborate with retail teams to design themed displays and on-ground marketing materials Stakeholder Engagement Serve as the primary liaison with principal brand teams and external agencies to align on global guidelines and local adaptations Report directly to the MD & CEO on campaign performance, insights, and recommendations Analysis & Reporting Monitor campaign KPIs (reach, engagement, traffic, conversions), analyze results, and optimize tactics for maximum ROIProvide monthly performance reports and insights to senior leadership Qualifications & Skills : Bachelor’s degree in Marketing, Communications, or related field5+ years’ UAE experience in marcom, social media, and brand‐building roles—preferably within retail, F&B, or events sectors Bilingual proficiency in English and Arabic (written & spoken)Strong content creation skills (graphic design, video scripting, copywriting Demonstrated success with influencer campaigns, paid social media, and store-traffic activation Excellent negotiation and relationship-management abilities Hands-on with social tools (Meta Business Manager, Hootsuite), design apps (Canva / Adobe), and analytics (Google Analytics, Power BI / Tableau)Self-motivated, creative thinker with a “go-getter” attitude and ability to thrive in a fast-paced environment Seniority level Seniority level Associate Employment type Employment type Full-time Job function Job function Marketing, Public Relations, and Advertising Events Services, Marketing Services, and Entertainment Providers Referrals increase your chances of interviewing at Genius Consultants Limited by 2x Get notified about new Marketing Specialist jobs in Dubai, United Arab Emirates .Assistant Manager - Marketing (F&B and Wellness) - Jumeirah Zabeel Saray Marketing Manager – Al Zorah Beach Resorts in Ajman, UAECBD Asst Manager d Com Beauty & Personal Care UAESocial Media Executive - Victoria's Secret - UAECategory Growth & Marketing Assistant Manager We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.J-18808-Ljbffr #J-18808-Ljbffr