Performance Marketing Specialist - B2B SaaS

Performance Marketing Specialist - B2B Saa SJoin or sign in to find your next job Join to apply for the Performance Marketing Specialist - B2B Saa S role at Idenfo Performance Marketing Specialist - B2B Saa SJoin to apply for the Performance Marketing Specialist - B2B Saa S role at Idenfo Who We Are: Welcome to Idenfo, a Fintech company committed to providing an integrated Anti Money Laundering platform and top-notch compliance advisory services. We are a growing company where people are the most valuable asset.Location: Dubai, UAEType: Full-time Industry: B2B Saa SJob Overview: As the Performance Marketing Specialist, you'll own and optimise our digital marketing campaigns across multiple channels to generate high-quality leads, drive conversions, and improve customer acquisition. You'll be responsible for developing, executing, and analysing paid campaigns that directly contribute to our growth objectives. This role requires a data-driven mindset, a strong understanding of the B2B Saa S landscape, and the ability to scale campaigns in a competitive market.What You'll Be Doing: Plan, execute, and optimize Linked In Ads and Google Search campaigns with precision Set up tracking (UTM, Google Analytics, Hub Spot) to measure every click, lead, and conversion Build and refine customer outreach funnels using outbound tools like Apollo, Instantly, or Lemlist Collaborate on landing page CRO, A/B testing, and retargeting strategies Launch and iterate on rapid growth experiments (viral loops, mini-campaigns, PLG tactics)Own performance marketing metrics and present actionable insights regularly Work cross-functionally with product, sales, and content teams to align on goals Qualifications: 5-6 years in performance marketing, ideally in B2B Saa S or fintech Deep hands-on experience with Linked In Ads, Google Ads, and performance tracking tools Experience with CRO tools and landing page builders (e.g., Unbounce, Webflow, Instapage)Agile, self-starter mindset - comfortable moving fast and adapting strategies on the go Bonus: Experience in fintech, payments, or startup environments Why Join Us?High autonomy and ownership of your marketing performance Opportunity to make a measurable impact from day one Seniority level Not Applicable Employment type Full-time Job function Human Resources IT Services and IT Consulting Referrals increase your chances of interviewing at Idenfo by 2x Get notified about new Performance Specialist jobs in Dubai, Dubai, United Arab Emirates. #J-18808-Ljbffr