Digital Marketing Executive

Bachelor of Commerce, Bachelor of Business Administration, Bachelor of Arts, Bachelor of Architecture Nationality: Any Arab National Vacancy: 1 Vacancy Job Description We are seeking a highly experienced Specialist, Paid Ads with a strong emphasis on Google Ads and retargeting campaigns to join our advertising team. The ideal candidate must bring at least 4 years of hands-on experience in managing and optimizing paid media campaigns, particularly within the Google Ads ecosystem. You will be instrumental in executing scalable ad strategies that drive results across multiple digital platforms. Develop, manage, and scale paid advertising campaigns focusing on Google Ads (Search, Display, Shopping, You Tube). Execute high-converting retargeting and remarketing strategies across Google Ads, Meta, and other platforms. Conduct keyword research, audience segmentation, and competitive analysis to optimize campaign performance. Collaborate with design and content teams to develop effective ad creatives and landing pages. Monitor and optimize campaigns to meet performance targets (CPA, ROAS, CTR, etc.). Produce weekly and monthly reports with insights and actionable recommendations. Stay updated with platform capabilities, ad policies, and industry best practices. Desired Candidate Profile Minimum of 4 years of proven experience in managing Google Ads campaigns and retargeting ads. Expertise in Google Ads (Search, Display, You Tube, Performance Max) and Meta Ads Manager. Deep understanding of performance marketing metrics and optimization techniques. Strong proficiency in conversion tracking, audience creation, and retargeting strategies. Experience with tools like Google Analytics, Tag Manager, Looker Studio, and heatmaps for campaign analysis. Hands-on experience with workflow automation tools such as N8n and Make.com to streamline ad operations and reporting. Fluency in Arabic (spoken and written) is required. Excellent problem-solving skills, attention to detail, and ability to manage multiple campaigns simultaneously. Google Ads and Meta Blueprint certifications. Experience in programmatic advertising and demand-side platforms (DSPs). Knowledge of CRM and automation tools such as Hub Spot, Salesforce, and Zapier. Familiarity with e Commerce platforms and lead generation funnels. Employment Details Type: Full Time Company Industry Advertising PR Event Management Department / Functional Area Advertising Media Planning PR Keywords Google Analytics Social Media Marketing Disclaimer: Naukrigulf.com is only a platform to connect jobseekers & employers. Applicants should verify the legitimacy of prospective employers independently. We do NOT endorse requests for money payments and advise against sharing personal or bank details. For security tips, visit our Security Advice. If you suspect fraud, email us at abuse@naukrigulf.com. #J-18808-Ljbffr