Social Media Executive
Full time
at a Laimoon Verified Company
in
Dubai, UAE
Job highlights
Posted on December 31, 2017Job details
A dynamic healthcare facility in the UAE, with a strong management team and staff of over 50 is looking for a bilingual social media executive to join their marketing team.
The Role
The Social Media Executive will be reporting directly into Head of Marketing. This role is great for those who are passionate in creating engaging and creative social media content.
Key Responsibilities
• Build and execute social media strategy through competitive and audience research for all social platforms (Facebook, Instagram, Twitter & Snapchat) with positing schedule
• Working with the inhouse graphic design team to generate, edit, publish and share daily content in English & Arabic that builds meaningful connections and encourages community members to take actions
• Stay up-to-date with current technologies and trends in social media, tools and applications (competitive research, platform determination, bench marking, messaging and audience identification)
• Proactive community management by communicating with followers, respond to queries in a timely manner and monitor customer reviews
• Drive new and innovative digital communications and engagement activities across e- mail, web, mobile, and social media to develop brand awareness, builds meaningful connections and encourages community members to take action
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Manage all digital media buying plans
• Collaborate with other departments for consistently creating and updating content the website & social channels
• Manage and optimize search engine marketing campaigns to drive online exposure to hotel website.
• Utilize google analytics to manage the hotel's website traffic analytics to identify trends and opportunities to grow online business.
The Candidate
We're looking for someone with over 2 years' experience in Social Media; both paid and organic. Someone who is highly organized, energetic, a social media fanatic who combines creativity and analytics. The right candidate must also speak, read and write Arabic as well as English fluently.
Skills & Qualifications
• Bachelor's Degree in any discipline, preferably in media and/or marketing
• Proven work experience in Social Media & Digital Marketing role - +2 years'
• Fluent in Arabic and English (Written and Spoken)
• Solid experience running social media campaigns to create engaging content ©writing
• He or she must have a strong background in handling current online marketing concepts, strategies and best practices, along with vast experience in ecommerce, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Social Media Optimization (SMO), Pay Per Click (PPC)
• MS Office proficiency
• Be a great multitasker
• High attention to detail
• The ability to demonstrate a passion and energy for engaging with bloggers and influencers
• Excellent administrative multi-tasking and organizational skills
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