Home UAE Dubai Content Specialist | M&S |Dubai, UAE

Content Specialist | M&S |Dubai, UAE
Full time at Al Futtaim Group in Dubai, UAE

Content Specialist | M&S |Dubai, UAE Full time at Al Futtaim Group in Dubai, UAE

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Job highlights

Posted on March 31, 2021

Job details

JOB PURPOSE:

Own online content for the brand across the Food & Fashion Platforms. A self-starting team player who is confident and able to work without close supervision. The role holder is responsible to plan, execute and manage on site content working across functions to ensure onsite excellence. Develop a strong relationship with the UK, manage the integration of technical systems and drive standards.

 


Key Accountabilities

 Create compelling content across M&S platforms

 Write content that speaks to various client-specific personas and market segments; creating a user-friendly experience for the reader

 Write marketing text for individual products within agreed Service Level Agreements service levels for all brands for the MENA market. Ensure that copy meets quality, principle and SEO guidelines

 Update or create landing pages on the site adding the proper links, images, or videos.

 When required, produce more general (site-wide) customer information such as FAQs, Product Descriptions, About Us, Terms of Use, Privacy Policy, Help Pages, Projects Articles, News Letters, etc…).

 Coordinate and manage content schedule/plan and assets. Execute the content schedule/plan utilizing the content management system (CMS) to upload both copy and content assets.

 Receive information from category and merchandising teams on stock and priorities. Keep informed on products and stock levels of new products ensuring that products are available to go live as soon as stock is available.

 Work closely with the SEO Specialist to produce quality content that will not only appear in search engines, but drive traffic to the site, and convert into sales

 Build a strong relationship with the UK, managing the integration of technical systems to ensure full content and copy is online



Project Management

Plan, execute and manage on site content, ensure projects and newness are delivered on time, within budget, in adherence with the brand quality standards and meet customer expectations.

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