Digital Marketing Executive I Healthcare I Dubai- UAE
at Al Futtaim Group in
Digital Marketing Executive I Healthcare I Dubai- UAE Full time at Al Futtaim Group in Dubai, UAE
Job highlightsPosted on October 5, 2020
To increase brand awareness, promote company products or services and to drive prospects to conversions.
Description of the Tasks
- Work with the creative team to develop digital assets.
- Define processes and strategies towards continued improvements of our offerings as it relates to scalability.
- Oversee STI social media, company website campaigns and programs.
- Evaluate important metrics that affect our website traffic, service quotas, and target audience.
- Improve the usability, design, content and conversion of the company website.
- Accountable for the end-to-end process of our email engagements/campaigns and search/display advertising campaigns. Measurement against goals (ROI/KPIs)
- Analyze and identify actionable insights from market research and digital marketing performance.
- Plan and manage our social media platforms.
- Plan and execute all web, SEO/SEM, email, and display/search advertising campaigns.
- Define and monitor campaign key performance indicators and their targets.
- Coordinate with technology and user experience teams to improve marketing results from digital products.
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