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Digital Marketing Executive I Healthcare I Dubai- UAE
Full time at Al Futtaim Group in Dubai, UAE

Digital Marketing Executive I Healthcare I Dubai- UAE Full time at Al Futtaim Group in Dubai, UAE

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Posted on October 5, 2020

Job details

Role Purpose: 

To increase brand awareness, promote company products or services and to drive prospects to conversions.

 

Description of the Tasks

  • Work with the creative team to develop digital assets.
  • Define processes and strategies towards continued improvements of our offerings as it relates to scalability.
  • Oversee STI social media, company website campaigns and programs.
  • Evaluate important metrics that affect our website traffic, service quotas, and target audience.
  • Improve the usability, design, content and conversion of the company website.
  • Accountable for the end-to-end process of our email engagements/campaigns and search/display advertising campaigns. Measurement against goals (ROI/KPIs)
  • Analyze and identify actionable insights from market research and digital marketing performance.
  • Plan and manage our social media platforms.
  • Plan and execute all web, SEO/SEM, email, and display/search advertising campaigns.
  • Define and monitor campaign key performance indicators and their targets.
  • Coordinate with technology and user experience teams to improve marketing results from digital products.

 


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