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Marketing & Communication Officer
Full time at Medicals International in Beirut, Lebanon

Marketing & Communication Officer Full time at Medicals International in Beirut, Lebanon

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Posted on May 20, 2020

Job details

Department: Marketing & Communciation


 



1. Relationships Scope:


2. - Line Relationships:      


Reports To: Director of Operations


Supervises: None


 



Coordinates with: Director of Operations and Sales Managers, .


 


3. External Relationships: Suppliers, Customers and potential customers.


 



 


4. Main Function:


A talented Marketing & Communication Officer to create and maintain a strong presence online/offline. Your role is to implement online/offline marketing strategies.


 



A creative Graphic designer with up-to-date knowledge to interpret our clients needs and to design solutions with high visual impact. You will work on a variety of products, including websites, books, brochures, newsletters, product packaging, websites, exhibitions, corporate identity etc. and you will cooperate with our marketing and sales team.


 


5. Duties & Responsibilities & Standards of Performance:                    


 



- Develop content and create creative asset for corporate magazines, marketing brochures, POS materials & digital content


- Research audience preferences and discover current trends


- Create engaging text, image and video content


- Design posts to sustain readers’ curiosity and create buzz around new products


- Measure web traffic and monitor SEO


- Stay up-to-date with changes in all social platforms ensuring maximum effectiveness


- Facilitate online conversations with customers and respond to queries


- Report on online reviews and feedback from customers and fans


- Develop an optimal posting schedule, considering web traffic and customer engagement metrics


- Suggest new ways to attract prospective customers, like promotions and competitions


- Take the design “brief” to record requirements and clients needs


- Schedule project implementation and define budget constraints


- Work with a wide range of media and use graphic design software


-  Think creatively and develop new design concepts, graphics and layouts


- Prepare rough drafts and present your ideas


- Amend final designs to clients comments and gain full approval


- Work as part of a team with Marketing manager, Sales Manager, executives...etc

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