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Public Relations Executive
Full time at Gumi Asia Pte. Ltd. in West, Singapore

Public Relations Executive Full time at Gumi Asia Pte. Ltd. in West, Singapore

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Posted on November 8, 2019

Job details

Responsibilities:

  • Creates, actualizes and manages marketing communications strategies and initiatives to increase outreach as well as brand and product awareness to drive business opportunities and stimulate sales for the organization
  • Develop messaging / write-ups for internal and external communications, including announcements, case studies, interview Q&As, press kits, pitches and responses etc
  • Develop and maintain Organization's image and position and ensure brand consistency across all campaigns and platforms
  • Liaise and build rapport with related media to garner positive editorial coverage
  • Maintain Media List and explore potential opportunities with Media and Partners to increase outreach to further promote B2B and B2C branding
  • Develop content and manage company website and social media
  • Manage and track Website and Media Coverage of Organization and competitors to track effectiveness and strategize improvements of executed campaigns
  • Conduct research on industry developments and competitors
  • Undertake ad-hoc duties as assigned from time to time
  • Execute market and media research and analyze findings

Requirements:

  • Min. Degree in Mass Communications or any Marketing/Business Field
  • Min. 3 years experience, preferably in the IT or any Hi-Tech Industry
  • Min. 2 years of relevant experience in Corporate Communications or Public Relations
  • Is a gamer at heart
  • Able to work in a multi-national/cross-functional team
  • Able to work with stakeholders around the world (Japan/US/ASEAN) 

Required qualifications

Degree

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