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Senior Digital Marketing Manager
Full time at Zoom Digital in Dubai, UAE

Senior Digital Marketing Manager Full time at Zoom Digital in Dubai, UAE

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Posted on April 11, 2018

Job details

We're looking for a full time, highly experienced digital marketing and advertising  specialist to join our growing and ambitious agency in Dubai.

We're looking for someone that is motivated, dedicated and is constantly seeking to deliver improvements and ensure business growth for the agency, our clients and our new ventures.

The successful candidate will have experience in the UAE real estate sector.

The role

  • Plan and execute traffic acquisition with the main focus on generating quality leads.
  • Strategize and manage Paid Search and Paid social in house to drive awareness and support traffic and leads
  • Scout, plan and execute other programmatic media solutions to deliver growth and up to speed in our traffic acquisition strategy.
  • Flex between in-house and client based campaigns to deliver results
  • Act as the main point of contact for digital marketing on behalf of our in house property listing website
  • Manage digital agency client requirements offering support, advice and solutions   
  • Enable conversion optimization with tools such as Hot Jar
  • Monitor and grow our lead generation performance across client accounts and on our in-house property listing website
  • Perform various analytical functions, including monitoring Google Analytics, reporting traffic acquisition campaigns, and assess digital marketing strategy and site performance against objectives (traffic, CPL, ROI)
  • Continuously optimise results and provide regular reports on performance, progress and results 
  • Research industry trends, competitors, etc. as necessary keep up to date on latest innovations and best practice
  • Other special projects as required

What we're looking for

  • At least 5 years' experience in digital media and marketing and a track record of results
  • Demonstrable experience in setting up and optimizing large scale Google AdWords, Facebook, Instagram, programmatic, EDM and lead generation campaigns
  • All round expert in digital marketing and advertising and full knowledge of all Search Engine Marketing (SEM) techniques
  • Experience in managing SEO, social media and other traffic acquisition channels
  • Solid knowledge and deep understanding of web analytics (, Google Analytics, Google Tag Manager), Excel and PowerPoint
  • Strong analytical and reporting skills
  • English is a must, Arabic a plus.
  • Basic HTML and WordPress knowledge
  • Highly organized, detail-oriented, demonstrated teamwork skills, entrepreneurial, self-motivated attitude
  • Ability to function both independently and collaboratively.
  • Continually strive to seek improvements to improve campaign performance 
  • Candidates must have some knowledge of the UAE real estate market
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