Email Marketing Specialist (225-625)

2 days ago Be among the first 25 applicants Job Description An Email Marketing Specialist is a key player in the digital marketing team, responsible for creating, executing, and analyzing email campaigns that engage customers and drive revenue growth. This role entails crafting messages that capture the brand's voice while resonating with target audiences, optimizing existing email automation processes, and ensuring maximum deliverability and engagement. Successful candidates will be adept at using data analytics to refine campaigns, be familiar with various email marketing tools, and stay updated on industry trends to ensure compliance with best practices. They play a crucial role in building customer relationships and expanding a brand's reach through effective and innovative email strategies. Job Description An Email Marketing Specialist is a key player in the digital marketing team, responsible for creating, executing, and analyzing email campaigns that engage customers and drive revenue growth. This role entails crafting messages that capture the brand's voice while resonating with target audiences, optimizing existing email automation processes, and ensuring maximum deliverability and engagement. Successful candidates will be adept at using data analytics to refine campaigns, be familiar with various email marketing tools, and stay updated on industry trends to ensure compliance with best practices. They play a crucial role in building customer relationships and expanding a brand's reach through effective and innovative email strategies.Responsibilities Develop, implement, and manage email marketing campaigns aligned with marketing strategies. Create well-designed, informative, and engaging email templates and content. Segment and target email lists to improve engagement and conversion rates. Utilize strong analytical ability to evaluate end-to-end customer experience. Monitor and report on email campaign performance and make data-driven decisions. Maintain email marketing database and ensure data is up-to-date and accurate. Ensure all email marketing practices comply with local laws and industry best practices. Conduct A/B testing on various elements of emails to optimize for better results. Collaborate with graphic design and content teams to enhance email visuals. Track key performance metrics and recommend strategic improvements. Coordinate email marketing schedules and timelines for timely campaign delivery. Stay updated with digital marketing trends to implement relevant new techniques. Requirements Bachelor's degree in Marketing, Communications, or a related field is preferred. Proven experience in email marketing or a similar digital marketing role. Proficiency with email marketing platforms such as Mailchimp or Constant Contact. Strong analytical skills and experience in interpreting data and metrics. Excellent written communication skills with attention to detail in content creation. Familiarity with email marketing best practices and legal compliance frameworks. Ability to work collaboratively in a team, as well as independently. Job Details Role Level: Mid-Level Work Type: Full-Time Country: United Arab Emirates City: Dubai Company Website: Job Function: Marketing Company Industry/Sector: Recruitment & Staffing What We Offer About The Company Searching, interviewing and hiring are all part of the professional life. The TALENTMATE Portal idea is to fill and help professionals doing one of them by bringing together the requisites under One Roof. 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If you suspect any fraud or malpractice, email us at Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries IT Services and IT Consulting Referrals increase your chances of interviewing at TALENTMATE by 2x Get notified about new Email Marketing Specialist jobs in Dubai, Dubai, United Arab Emirates . Dubai, Dubai, United Arab Emirates 19 hours ago Shopify and Digital Marketing Specialist - Freelance, Remote Global Village, Dubai, United Arab Emirates 7 hours ago Dubai: Digital and Social Media Marketing Specialist “Expert” with experience in AI Tools Digital Marketing & Ads Distribution (Remote Anywhere) Digital Marketing Technical Specialist (Full Time - Onsite) Digital Marketing Specialist / Google Ads We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr