Social Media Executive

Job Title: Social Media Executive Job Description: This position is responsible for supporting the development and execution of our social media and influencer strategies. This role will play a key part in strengthening the brand's digital presence, fostering engagement, and managing influencer relationships to amplify our reach and impact. Responsibilities: Assist in the planning and implementation of social media strategies aligned with brand and marketing objectives. Create and schedule engaging, on-brand content (graphics, video, written posts) across key social media channels. Support campaign development and contribute creative ideas for content and promotions. Monitor social media trends, audience preferences, and industry developments to optimize content and engagement. Help identify and reach out to influencers who align with our brand values. Support influencer partnerships by coordinating briefs, tracking content deliverables, and reporting performance. Monitor and engage with social media communities; respond to comments, messages, and mentions in a timely manner. Track and report on social media and influencer campaign metrics using analytics tools. Collaborate with internal teams (e.g., design, PR, product) to ensure cohesive messaging and visual consistency. Qualifications: Bachelor's degree in Marketing, Communications, Media, or a related field. 2 years of experience in social media marketing or a similar role. Familiarity with influencer marketing and experience working with creators or brand ambassadors. Solid understanding of major social platforms (Instagram, Facebook, Linked In, You Tube, etc.). Strong copywriting and content creation skills; confident in both visual and written storytelling. Comfortable using social media scheduling and analytics tools. Highly organized with strong attention to detail and time management. Creative mindset and enthusiasm for digital trends and influencer culture. Excellent communication and relationship-building skills.#J-18808-Ljbffr