Content Marketing Lead | Early-Stage D2C Portfolio Company

One of our early-stage D2C portfolio companies is building their core team, and they are looking for a Content Marketing Lead to join them and serve as their Chief Storyteller. Responsibilities

• Build a content foundation for the business that is heavily research and data backed
• Work closely with the customer base to understand their journeys, and create sticky content that tells their stories of empowerment
• Act as a creative leader - design and drive ideas that lead to best-in-class production across social media
• Find ways to change the formats and forms of delivery in new/creative ways
• Define content strategy and roadmap/publishing schedule.
• Ensure all content is on-brand, consistent in terms of quality, style and optimized for search and user experience

• 3 to 6 years of experience
• Someone who comes from a content background - journalism or research-backed content
• Open to candidates looking to pivot into a startup from the corporate world
• Someone who is looking to build a business from 0 to 1
• Someone who is passionate about the startup ecosystem
• Someone with experience in shoes or apparel would have an advantage