Senior Performance Marketing Executive
تفاصيل الوظيفة
Kitopi is a creator of magical food experiences—we discover, create, and curate homegrown brands from the region, for the region. With a purpose to satisfy the world’s appetite to create joy, Kitopi owns and operates a diverse portfolio of over 200+ brands. These brands are either created, discovered, or curated with their customers in mind. Launched in Dubai, UAE, in January 2018, Kitopi has grown to become one of the greatest success stories in the food tech space. By July 2021, Kitopi achieved Unicorn status, becoming the fastest company in the MENA region to reach this milestone. Kitopi’s growth has been fueled by its innovative and scalable software solutions. Kitopi’s kitchens are powered by its proprietary Smart Kitchen Operating System (SKOS), an in-house suite of applications that optimizes cloud kitchen operations in real-time. As part of its growth roadmap, technological innovation, data science, artificial intelligence, and robotics will take center stage as Kitopi continues to reinvent the food industry and remain the leading food company in the region. With over 6,000 employees, Kitopi currently operates 200+ locations across the UAE, KSA, Kuwait, Bahrain, and Qatar. It also operates its Customer Experience Center in Amman, Jordan, and its Engineering Hub in Krakow, Poland. Responsibilities:
- Drive revenue growth and increase value across aggregator platforms by deepening partnerships and leveraging our international brand portfolio.
- Lead monthly and quarterly marketing campaigns, ensuring efficient budget allocation and optimal performance across platforms.
- Scale and streamline delivery processes, including launch plans, sales initiatives, marketing activities, and expansion/selection reviews to maximize success.
- Lead end-to-end campaign activations on key platforms, from initial planning to execution.
- Regularly analyze campaign performance, providing insights on financial viability and impact on brand growth.
- Leverage data-driven insights to refine future campaigns and align them with business objectives.
- Build and maintain relationships with key platform partners to unlock growth opportunities.
- Stay informed about platform trends, offerings, and new marketing tools to keep our brand at the forefront of the industry.
- Collaborate with Operations, Branding, Finance, and Analytics teams to enhance restaurant performance and meet revenue targets across online platforms.
- Work with senior leadership in Branding and Operations to develop strategies that retain and grow brand presence in the market.
- Establish standard work methods and frameworks to manage key brands effectively, expanding volume and profitability.
- Maintain consistency across multiple online menus and ensure strong performance management.
- Meet and exceed monthly financial and qualitative targets, fostering long-term relationships with aggregator partners.
- Actively engage with prospects and partners via email, phone, and in-person meetings to strengthen engagement and build lasting partnerships.
- Experience with food aggregator management, including managing partnerships, understanding platform dynamics, and driving performance.
- Proficiency in Arabic (spoken and written).
- Proven background in partnerships, revenue management, or a related field.
- Strong analytical skills with the ability to interpret data to inform and drive strategic decisions.
- Excellent communication skills with a demonstrated ability to build and maintain strong relationships.
- Familiarity with aggregator platforms and digital marketing strategies is a plus.
- Extensive learning opportunities with hard and soft skill training to help you improve and challenge yourself.
- Be involved in customized workshops run by the Kitopi Academy.
- Have the chance to work in an international, diverse, and inclusive environment.
- Become part of one of the most caring communities out there.
- Free and unlimited access to a nutritionist.
- No Dress Code! (T&C applies).
- The famous team activities and social events bursting with fun.
- Inclusive private health insurance.
- Up to 50% discount on Kitopi brands.
- Annual leave as per the company policy.
- Flexible working hours to support work-life balance.
- Wellness spaces designed for mothers inclusive for all.
- Monthly well-being programs to nurture your mental and physical health.
- Informative and empowering webinars to support your growth.
- Social Thursdays and Fridays across markets to gather and connect with colleagues.
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