Travel Product & Digital Marketing Officer (Full-time)

Job Highlights

• Travel Product Management & Digital marketing for a fast-growing online travel search engine
• Grow business through Content, SEO, SEM and Social platforms
• Experience preferably in travel or e-commerce fields

Why join HyperAir? We are looking for a competent candidate to embark on a thrilling journey with HyperAir, a trailblazing and rapidly expanding TravelTech start-up that offers a comprehensive travel and lifestyle search engine. Our vision is to innovate a gateway to unforgettable travel and lifestyle experiences at everyone’s fingertips without hassle. HyperAir specializes in searching & curating the ultimate selection of Things-to-Do and Accommodations, ensuring people’s next adventure is truly enjoyable. As a rapidly growing start-up, HyperAir is backed by prestigious institutions such as Cyberport and The University of Hong Kong. Our strategic partnerships with renowned travel platforms like Klook, KKday, Trip.com, and Agoda, in addition to esteemed hotel groups like Hyatt and Marriott, as well as financial companies, cement our position as a leading force in the travel industry. Joining HyperAir means becoming part of an innovative team that is reshaping the future of travel. Together, we'll create remarkable experiences and make the world a more connected, vibrant, and exciting place to explore. So, why wait? Unleash your potential and soar with HyperAir today!

Tasks

• Maintain travel products with the up-to-date content and pricing information
• Optimise the travel product information to increase the conversion rate
• Support the marketing and product administration activities such as marketing reports and product data input
• Identify opportunities and implement new strategies for both inbound and outbound travel needs to meet acquisition, lifecycle, and brand marketing goals
• Handle product enquiries, purchase orders and customer support
• Execute and optimise marketing initiatives including websites, mobile app, social platforms, SEM, SEO and other interactive platforms
• Create, maintain and optimise Google ads and Facebook/IG Ads
• Enhance Search Engine Optimisation (SEO) for onsite product pages and blog articles
• Collaborate with internal and external stakeholders including Product, IT and vendors to deliver business key pillars
• Develop marketing collaterals and collaborate with relevant parties to ensure the smooth launch of marketing programmes
• Ensure all marketing content is on-brand and optimise user experience for digital channels
• Plan and write unique and compelling copy for campaigns and social content across a variety of platforms, including social, with a strong focus on driving traffic and conversion, growing audience, and boosting engagement
• Perform other duties, administrative work and platform updates as assigned by seniors

Requirements

• Associate, degree or above in Marketing or Business Management or related disciplines
• Fresh graduate or 1-2 years’ experience in digital marketing or product management, preferably in travel or eCommerce fields
• Proficient in SEO/SEM, Google analytics and Google Keywords Planner, Facebook Ad Manager, etc. is a plus
• Detail-oriented, creative, energetic, and able to work in a fast-paced environment
• Able to work independently and on multiple campaigns with tight schedule
• Excellent command of written and spoken English and Chinese

Benefits

• International exposure to the business expansion in other countries
• Career progression, advancement & various learning opportunities
• Real case application in digital marketing strategies and trend analysis
• Unlimited fun; Young & Energetic; Flexible & work-life balance working environment; Staff engaging activities

If you’re ready to tap into your potential and build something big & impactful, please apply here, including the following information: available date, current and expected salary. *Personal data collected will be used for recruitment purposes only. #J-18808-Ljbffr