Senior Specialist/Specialist - Ad Sales

About the Role: This position is designed for fresh graduates or professionals with up to 1 year of experience in business development, partner engagement, or digital marketing. As a Business Development and Partner Engagement Associate, you’ll play a key role in expanding MIUI’s offerings by working closely with app developers, content providers, and brand partners. Your work will directly impact MIUI users by helping to bring popular apps, games, and content onto the platform, ensuring MIUI remains engaging and relevant. Responsibilities:

• Identify and onboard potential content, app, and brand partners across various categories, such as OTT, gaming, fintech, and edtech, to enrich MIUI’s content ecosystem.
• Maintain and build relationships with key business partners, including top brands and content creators, to enhance MIUI’s content selection.
• Collaborate with product and business teams to develop and launch innovative content and promotional strategies.
• Assist in managing promotional activities, co-branding initiatives, and payment integration projects to improve the user experience.
• Serve as a point of contact for MIUI’s business vertical, working closely with external clients and internal teams.

• Passion for digital marketing and a basic understanding of the app, OTT, content, and gaming ecosystems.
• Strong interpersonal and communication skills, with the ability to interact confidently with senior professionals and external partners.
• Analytical skills to support data-driven decision-making and identify new opportunities for MIUI.
• Eagerness to learn, adapt, and grow within a fast-paced, dynamic environment.

• Basic knowledge of brand marketing, advertising, and digital content landscapes (OTT, games, edtech, fintech).
• Some exposure to technology and an understanding of how digital marketing technologies work.
• Experience with presenting ideas and crafting reports is a plus.