Executive - Digital Marketing (9 Months Contract)

Executive - Digital Marketing (9 Months Contract)

• Build creative, yet effective digital and viral marketing campaigns that scale easily.
• Develop and own the marketing plan / strategy for the business.
• Get to know our customers, using consumer insights to better target quality users through our various marketing activities.
• Maintain and manage the brand’s social media, website, and E-Commerce functions.
• Prepare online images, files, and content for website and social media platforms.
• Implement online and digital marketing using SEM, Social Media, email, content marketing, FB Ads, etc. to generate leads across all online platforms.
• A working knowledge of principles in SEO including keyword research and Google Analytics.
• Manage, monitor, track, analyze and report on campaign effectiveness.
• Liaise with marketplaces and implement partnership marketing strategies.
• Maintain and implement website features to ease customers' purchasing journey.

• Maintain and manage the brand’s E-Commerce functions on the brand’s websites.
• Work closely with the E-commerce team to ensure stock inventory is updated on the E-Commerce platform.
• Drive web traffic and increase growth of the E-Commerce application via targeted online campaigns.
• Liaise with Regional Office, digital agencies, and website vendors.

• Prepare monthly digital marketing reports (including Google Analytics and Social Media) and operational marketing plan reports.

• Diploma or a Degree in Marketing, Business Admin, Mass Communication or any related field.
• Good written and spoken English.
• Minimum 1-2 years of experience in Marketing or Mass Communication.
• Knowledge:
  • Good understanding of principles of brand identity design (color, imagery, typography, layout).
  • Familiar with design and creation of HTML emails.
• Skills:
  • PC skills – Microsoft Office Applications.
  • E-Commerce Knowledge: Familiarity with Apps (91Apps) or E-commerce platforms (e.g., Shopify, WooCommerce, Magento) and website content management systems (CMS).
  • Digital Marketing Skills: Basic knowledge of SEO, SEM, email marketing, and social media marketing. Experience with Google Analytics or similar tools is preferred.
  • Communication Skills: Strong written and verbal communication skills, with the ability to work collaboratively with cross-functional teams.

• Date of Availability/ Notice period
• Detailed job scope
• Last drawn salary of last employment
• Reason for leaving
• Current salary (salary breakdown)