Social Media Manager

Whom are we looking for: Our Social Media Manager would be responsible for developing, implementing, and executing strategic marketing plans for our entire organization to attract potential customers and retain existing ones. Social Media Manager would be part of creating content, managing social media platforms, engaging with customers, planning campaigns, analyzing data, measuring performance and improving online presence. Must be a great business leader as well as great marketing leader. That’s because social media managers work with executives to determine budgets and targets. Your contribution to the team:

• Developing strategies and tactics to boost the company’s reputation and drive qualified traffic
• Deploying successful marketing campaigns from ideation to execution
• Experiment with a variety of organic channels like content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones
• Represent the marketing team to cross-functional groups including product management, sales, or customer support
• Updating senior leadership on the progress of marketing activities and reporting on the results of campaigns
• Build strategic relationships and partner with key industry players, agencies, and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Promoting our brand at trade shows and significant industry-related events.
• Keeping oneself informed of marketing strategies and trends.

Our Ideal Candidate should have:

• At least 3+ years of extensive marketing and social media experience.
• Preferred experience with Marketing agency.
• Great communication skills and design sense.
• Understanding of branding activities (social media is a key platform for brand building) and skills to ideate campaigns for multiple platforms.
• Experience handling and growing a social media page with at least 200k followers.
• Experience working with Influencer Marketing, especially paid campaigns.
• Intimate understanding of traditional and emerging marketing channels
• Analytical skills to forecast and identify trends and challenges
• Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure
• Any relevant bachelor/master's degree.

Other Details:

• Office Location - Vesu, Surat, Gujarat.
• Work Type - In-Office, Fulltime.
• Working Days - 6 Days a week (Monday to Saturday)
• Compensation - As per the industry standards, also depending on your experience and expertise
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Website - Instagram - For a direct entry to our pipeline, feel free to send in your resume with portfolio (must have) at suchi.gandhi@zebralearn.com Company Profile: Zebra Learn is an Ed-tech Platform passionate about helping lifelong learners like you unleash their full potential. Our secret ingredient? The principle of "Learn by Doing." We strive for more than dull and monotonous learning methods. We kick it up a notch with a diverse range of books that will leave you craving more! We believe in simplifying complex concepts, making them as easy to grasp as a high-five from a friend. We're on a mission to positively impact your learning journey, ensuring you become a true leader in your field. Whether you're a student yearning for academic success, a professional hungry for career growth, or just someone with a curious mind eager to expand horizons, ZebraLearn has your back. We're here to spice up your learning journey, making it as thrilling as a safari adventure! We aspire to transform learners into leaders who want to make it big in their careers.