Market Research Consultant - PERTH - Marketing Insights
تفاصيل الوظيفة
This locally owned Market Research & Insights Consultancy’s mission is to help businesses grow through better decision-making. Describing themselves as “insights connectors,” they look at problems from a multi-lens approach, leveraging data from all sources: competitor intelligence, business intelligence, AI, internal data, and qualitative and quantitative market research. Commercial, social, and government clients in almost every sector, from technology to finance, education, tourism, and sustainability, turn to them for answers. They’re experts in brand strategy, innovation, communications, new product development, community engagement, advertising testing, and marketing – and love the variety that comes with the mix of ad-hoc and tracking projects. As the agency grows, it’s looking for Market Researchers with quantitative or qualitative experience to join its fun team. As a full-service consultant, you’ll be hands-on with all elements of the research process, from initial client briefs to designing research, insight generation, storytelling, and client presentation. Their mixed-methods methodological approach will further allow you to develop your qualitative and quantitative capabilities as you:
- Quantitative research – support with survey design, project management, data analysis (SPSS or Q), insight generation, and reporting.
- Qualitative research – contributing to designing qual discussion guides, qualitative recruitment, insight generation, storytelling, finding wisdom in words & emotions, and delivering insights and recommendations to clients.
- 2+ years of agency market research experience
- Quantitative, qualitative or dualist experience
- Understanding of the end-to-end research cycle
- An ability to translate data into insights and find patterns in numbers.
- Commercial acumen and a natural problem solver
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