Senior SEO Specialist

Job Description

• Collaborate with Marketing, content creation, graphic design, and development teams to integrate SEO best practices into website design, content creation, and Marketing campaigns.
• Optimize website content, meta tags, URLs, and other on page elements to enhance search engine visibility and improve user experience.
• Manage and optimize off-page SEO initiatives, including link building, social media engagement, and online reputation management.
• monitor and Analyze website performance using SEO tools and analytics platforms.
• Track keyword rankings, organic traffic, conversion rates, and other relevant SEO metrics.
• monitor the progress of SEO projects, ensuring they remain on Track and aligned with goals.
• Develop and maintain an organized system for tracking SEO projects, tasks, and deadlines.
• Lead and mentor SEO team members, providing guidance and support.
• Validate the accuracy of website leads with the moderation team.
• implement technical SEO improvements, such as site speed optimization, mobile optimization, and structured data markup.
• Collaborate with web developers to enhance user experience (UX).
• Develop and implement comprehensive SEO strategies aligned with the company's objectives and target audience.
• Conduct keyword Research, competitor analysis, and website audits to identify optimization opportunities.
• Collaborate with external vendors to coordinate SEO initiatives and ensure timely execution.
• Create monthly reports on website traffic and Clickthrough Rate (CTR)
• identify trends, insights, and opportunities for continuous improvement.
• Stay updated with industry trends, algorithm changes, and emerging SEO techniques
• implement quality control measures to maintain high standards of SEO practices
• Continuously enhance SEO skills and knowledge through self-learning and professional development.
• Share insights, best practices, and new SEO strategies with the team and stakeholders.

Job Requirements

• BSc/BA in Marketing, Advertising or related field.
• Any given certificates related to the field of SEO will be a plus.
• 3 to 5 years of experience.
• Educational Background is a big plus.