Assistant Brand Manager

   At Britvic, we make, market and sell great-tasting soft drinks, offering refreshments to billions of consumers worldwide. We're constantly refreshing and reimagining our business, ensuring it's innovative and evolving while staying true to our vision – to be the most dynamic soft drinks company, creating a better tomorrow. We've been home to iconic brands for over 100 years, and our relevance is anchored in an authentic heritage. Delivering our vision is down to the passion of our people, and we create conditions for everyone to thrive and grow. From our international supply chain and network of partners, we export to over 100 countries, offering opportunities for our people and businesses to grow.  

Job Overview

  At Britvic, we strive to be the most dynamic soft drinks company, creating a better tomorrow. We are now looking for an assistant brand manager to work across our Flavour Concentrates and Kids portfolio where you will have a fantastic opportunity to work on a range of iconic and market leading brands. Reporting to the Marketing Manager, this role will provide support in the development and implementation of the marketing and communication strategies for the MiWadi, Robinsons and Fruit Shoot brands.  

Key Responsibilities

 

• Support the Marketing Manager in the development and optimisation of TTL marketing campaigns across the Flavour Concentrates and Kids portfolio.
• Monitor and analyse campaign results and effectiveness as set against agreed objectives.
• Oversee and deliver key projects that will enable AOP (Annual Operating Plan) delivery e.g. product launches, social strategy, consumer communications.
• Coordinate activity for key brand sponsorships.
• Support Trade/PR press, influencer and sampling activity.
• Collaborate cross functionally with sales, shopper activation, finance, category & insight and technical to deliver effective marketing plans.
• Build strong collaborative relationships with key external stakeholders and agencies.
• Support on specific NPD Projects. Prepare business cases and manage these through the stage and gate process, from launch to post-launch review.
• Assist the budget management by raising purchase orders and tracking spend.
• Support social calendar of activity to increase engagement, reach and awareness.
• Monitor and analyse market, brand and competitor performance/activity and proactively propose recommendations based on findings.

 

Experience

 

• 2+ years of Marketing experience, preferably in the FMCG 
• Strong understanding of the full marketing mix.
• Ability to operate in a fast-paced, agile environment.
• High level of IT proficiency, particularly in Word, Excel, and PowerPoint.
• Understanding of data sources such as Nielsen, Kantar, and IRI.

 

Skills

 

• Personable and energetic with a passion for the brands.
• A strong desire to learn and contribute new ways of thinking.
• A 'can-do' enthusiastic attitude.
• The ability to work confidently with multiple cross-functional teams.
• Strong organizational and time management skills with an eye for detail.
• Excellent communication skills.
• A team player with a creative and results-oriented mindset.
• Full Clean Drivers Licence.

 

Education

 

• Bachelor's Degree/Master's in Marketing or a related discipline is required.