Digital Marketing Executive

Defqon Digital (Defqon Solutions Pvt Ltd)

July 15, 2024

DM-107

Full Time

July 25th

Aug 5th

JOB DESCRIPTIONDEFQON Digital is looking for a talented and motivated mid-level Digital Marketing Executive. The ideal candidate is a digital marketing guru who excels on all leading platforms, includingGoogle, Facebook, TikTok, Snapchat,and more. You will be responsible for developing, implementing, and managing marketing campaigns that drive brand awareness, engagement, and conversions.

Job Requirements:Develop and execute high-impact digital marketing strategies across Google Ads, Facebook Ads, TikTok Ads, Snapchat Ads, and more.

Optimize PPC campaigns to ensure maximum ROI.

Create, manage, and analyze social media, email marketing, and digital content campaigns.

Use data-driven insights to make strategic decisions and improve campaign performance.

Optimize website and landing pages for SEO and conversion rate.

Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Google Ads, FB Business Manager, SEMRush, etc.).

Develop digital marketing strategies by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.

Identify critical conversion points and drop-off points and optimize user funnels.

Experience with A/B and multivariate experiments.

Must-Have Tools Expertise:Google Ads: Advanced proficiency in keyword research, ad creation, bid management, and optimization.

Facebook Ads Manager: Skilled in audience targeting, ad creation, and performance tracking.

TikTok Ads: Experience in creating engaging short-form video content and targeting the right audience.

Snapchat Ads: Knowledge in creating Snap Ads, Story Ads, and managing campaigns.

CRM Software: Experience with Salesforce, HubSpot, or similar platforms.

Required Reporting Tools Expertise:Google Analytics: Advanced skills in tracking, analyzing, and reporting on web traffic and campaign performance.

Data Visualization Tools: Proficiency in Tableau, Looker, or Google Data Studio for creating comprehensive and actionable reports.

Marketing Automation Platforms: Experience with tools like Marketo, HubSpot, etc. for campaign automation and reporting.

Qualifications:Bachelor's degree in Marketing or any related field.

Equal Opportunity Employer:DEFQON Solutions Pvt Ltd is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.#J-18808-Ljbffr