Marketing Executive (Arabic Speaking)

Recruitment Consultant at Pink Camel Recruitment

We are looking for a Marketing Executive (Arabic Speaking) for a Holding Company based in Kuwait on a permanent basis. Salary – DOE Skills and experience:

• Arabic speaking is essential.
• Proven experience in healthcare marketing, preferably within a healthcare holding group or clinic setting.
• Strong understanding of digital marketing strategies and tools.
• Excellent communication and interpersonal skills.
• Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.
• Creative thinker with a strategic mindset and analytical skills.
• Proficiency in marketing software and analytics tools (e.g., Google Analytics, CRM systems).

Key Responsibilities: Strategic Planning:

• Develop and implement comprehensive marketing strategies aligned with business goals and growth objectives.
• Conduct market research to identify trends, competitor activities, and potential opportunities.

Brand Management:

• Manage and enhance the brand presence of the healthcare holding group and associated clinics.
• Ensure brand consistency across all channels and communications.

Digital Marketing:

• Oversee digital marketing campaigns, including SEO, SEM, PPC, email marketing, and social media.
• Analyze digital marketing performance metrics and optimize campaigns based on insights.
• Develop engaging content for website, social media, blogs, and other marketing channels.
• Collaborate with internal teams to create compelling content that educates and engages our target audience.

Campaign Management:

• Plan and execute marketing campaigns for clinic launches, new services, and special promotions.
• Monitor campaign performance and adjust strategies as needed to achieve objectives.

Public Relations:

• Build and maintain relationships with media outlets, industry influencers, and key stakeholders.
• Coordinate PR activities, including press releases, media coverage, and public appearances.

Analytics and Reporting:

• Utilize analytics tools to track marketing ROI, evaluate campaign effectiveness, and generate reports.
• Provide regular performance updates and insights to senior management.

About the Role: This full-time role involves shaping marketing strategies, elevating brand identity, and driving digital initiatives. The ideal candidate will bring experience in healthcare marketing, strong analytical skills, and the ability to thrive in a fast-paced environment. #J-18808-Ljbffr