Market Research, Product Development & Sales Strategy

Designation: Assistant Manager/Manager - Market Research, Product Development & Sales StrategyJob Location: Powai, MumbaiEssential Functions & Key responsibilities:Market Research &Competition Mapping - Drive Market Research and competition benchmarking & Consumer Research studies for upcoming project launches.Conduct detailed survey of nearby projects for understanding the prevailing ratesProduct Development:- Research and analyze various aspects of real estate business to arrive at right product mix, price and defining the USP of project by providing key inputs for upcoming projectsResearch on the preference of Amenities and Specifications for the new product which is under development stageResearch, Analyze, study and recommend innovative features basis customer pain-points and aspirationsProduct testing with various stakeholders like channel partners & consumersLand Acquisition:- Support and work along with the Business Development team to evaluate land proposal from sales and marketing perspective. Provide critical inputs for Land acquisition w.r.t likability of location, sales velocities & pricing etc.Set and Abilitiesgood with Power point presentations and excelscommunication and presentation skillsappetite for learning, open mind for innovationwritten and spoken English skills Qualification & ExperienceMBA with about 4-6 years experience in Market Research & Product Development PRB