Digital Marketing and SEO Expert

Company DescriptionExam Point is a leading learning partner in Kerala, empowering students from Standard 5 to 12th with comprehensive guides and cutting-edge online learning. With over 25 years of experience, Exam Point is Kerala's trusted provider for academic success. Our wide range of guides covers subjects across various syllabuses, including the Kerala State Syllabus, MG University, Calicut University, Kerala University, Kannur University, and more. In addition to guides, our innovative online learning app provides interactive features, doubt-clearing sessions, recorded classes, and revision classes during exams.Role DescriptionThis is a full-time on-site role for a Digital Marketing and SEO Expert at Exam Point located in Kochi. The Digital Marketing and SEO Expert will be responsible for implementing social media marketing strategies, conducting digital marketing campaigns, analysing web analytics, managing online marketing activities, and effectively communicating with team members and stakeholders.QualificationsSocial Media Marketing and Digital Marketing skillsMinimum experience of 1 to 2 years required.Web Analytics and Online Marketing skillsExcellent communication skillsAbility to work collaboratively with team members and stakeholdersExperience in SEO optimisation and keyword researchFamiliarity with content management systems and website optimisationKnowledge of HTML, CSS, and web design principlesExperience with Google Ads and other online advertising platformsAnalytical mindset and attention to detailAbility to stay updated with the latest digital marketing trends and best practicesBachelor's degree in Marketing, Business, or a related field PRB