Digital Media Marketing Executive

Job Description & Responsibilities:Conceptualize & execute creative & impactful social media content strategies across social media channels like Instagram, Facebook, keeping in mind the brand's user experience & brand guidelinesCreate original content in various formats that builds meaningful connections and encourages follower engagementCreate SEO-friendly content on a timely basisDesign and develop website's architecture as well as building new features and functionalitiesAnalyzing website performance and troubleshooting errorsHandling the backend of the websiteTracking website traffic and lead generationIdeate, implement and manage social media campaigns and strategiesWork on ideation & execution of trending posts, and reelsStay up-to-date with the latest social media trends and practicesMonitor, track, analyze and report on performance on social media platforms using analytics toolsManage posts/stories/reels, etc. as per the content calendar for the monthCreate and manage a pool of brand influencers and ambassadors to increase & improve brand advocacyCoordinating internal marketing and an organization's cultureHelp in automation, email campaigns, influencer activities, planning events, and much moreSkill(s) Required:Proven work experience as a WordPress SpecialistKnowledge of SEO and its executionExperience with content creation and managementExperience working with various writing, design, and analytics toolsContent writingBasic knowledge of designing (preferred)Social media marketingCreativityAdaptabilityAn eye for detailAbility to manage projectsGood organization and planning skillsCommercial awarenessThe ability to work well under pressureCommunication and interpersonal skills PRB