Digital Marketing Executive

Digital Marketing Executive - Saasy - Webflow HTML Website Template

Digital Marketing Executive

Selangor, Malaysia Full Time Apply Now

Role

We are looking for a Digital Marketing executive to participate in the execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Participate in the formulation of strategies to build a lasting digital connection with consumers
• Monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Participating in managing the online and offline sales funnel
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

Requirements

• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• BSc/BA in marketing or relevant field

Benefits

• An opportunity to play a role in developing world-class digital products.
• First-hand exposure to the end-to- end product development process and go-to-market.
• Intern salary and benefits.
• Flexible working arrangements to work from home.

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