Responsibilities:

• Creates, actualizes and manages marketing communications strategies and initiatives to increase outreach as well as brand and product awareness to drive business opportunities and stimulate sales for the organization
• Develop messaging / write-ups for internal and external communications, including announcements, case studies, interview Q&As, press kits, pitches and responses etc
• Develop and maintain Organization's image and position and ensure brand consistency across all campaigns and platforms
• Liaise and build rapport with related media to garner positive editorial coverage
• Maintain Media List and explore potential opportunities with Media and Partners to increase outreach to further promote B2B and B2C branding
• Develop content and manage company website and social media
• Manage and track Website and Media Coverage of Organization and competitors to track effectiveness and strategize improvements of executed campaigns
• Conduct research on industry developments and competitors
• Undertake ad-hoc duties as assigned from time to time
• Execute market and media research and analyze findings

Requirements:

• Min. Degree in Mass Communications or any Marketing/Business Field
• Min. 3 years experience, preferably in the IT or any Hi-Tech Industry
• Min. 2 years of relevant experience in Corporate Communications or Public Relations
• Is a gamer at heart
• Able to work in a multi-national/cross-functional team
• Able to work with stakeholders around the world (Japan/US/ASEAN)