Social Media Specialist - Global

About Breville Over the past 90+ years Breville has grown to become an iconic global brand, delivering kitchen products to over 70 countries around the globe. Breville enhances people’s lives through the delivery of brilliant innovation and thoughtful design based on deep consumer insights, empowering people to do things more impressively or easily than they’d thought possible in their own home and ultimately allowing them to “Master Every Moment”. A career at Breville is truly a one-of-a-kind experience. It’s more than working for a global leader; it’s an opportunity to be a part of something that impacts people all over the world. About the Role Exciting things are happening in Breville’s social team—our platforms are thriving, and we’re looking for a Social Media Specialist to join the global team. In this role, you’ll be the curator of our social media channels and the backbone of our operations, managing multiple accounts across global markets and platforms. From crafting clever, engaging copy to managing a schedule that resonates, you’ll have a direct hand in shaping how Breville connects with audiences worldwide. With a keen eye for trends and opportunities, you’ll champion fresh ideas and innovative ways to elevate our storytelling. If you’re a detail-oriented multitasker who knows how to speak to, and reach new audiences, this role is for you. Key Responsibilities include:

1. Schedule and publish content across global social media platforms, ensuring alignment with the brand’s voice, while leveraging social trends to captivate and engage audiences and grow the brand’s followership.
2. Collaborate with the Social Media Content Specialist to brainstorm and develop creative ideas driven by performance data and emerging trends, while identifying and requesting additional content to fill gaps in the schedule or to support key calendar moments.
3. Act as the curator of our social media platforms, ensuring content aligns with the brand's identity, resonates with audiences, and maintains a cohesive and inspiring aesthetic.
4. Manage day-to-day community interactions, responding to comments and messages fostering engagement and brand loyalty.
5. Monitor and analyse performance metrics, providing actionable insights and suggesting platform-specific improvements.
6. Proactively identify and champion new social media features, trends and creative opportunities to enhance our global presence.
7. Work closely with the Head of Social to contribute insights to support the development and refinement of social media strategies, as well as the rollout of new digital initiatives.
8. Develop and maintain systems to manage a high volume of content, including project timelines and asset organisation.
9. Contribute to a cohesive social media strategy that aligns with overall marketing goals.
10. Build strong relationships with regional teams to coordinate and organise regional priorities. Be flexible and available for occasional after-hours meetings to accommodate different time zones.

We’re Interested in Hearing from People Who Have:

1. 2+ years of social media marketing and/or content creation experience.
2. Proven experience in managing branded social media accounts, balancing priorities with precision and efficiency.
3. Excellent copywriting skills and proven ability to craft engaging, clever and refined copy for brands.
4. A solid foundation in social media best practices, branding and marketing principles, and a deep understanding of current social media trends, platform features, and emerging formats.
5. Is a cultural tastemaker who has their finger on the pulse of the latest food trends, design trends, and emerging influencers. A passion for food and coffee is highly desirable.
6. Skills in content editing tools like Adobe Creative Suite, CapCut, or similar software is highly desirable.

Key Attributes:

1. Creative, curious, and driven to innovate.
2. Exceptional organisational skills, ensuring efficiency and precision.
3. Team-oriented with a collaborative mindset.

What we offer you:

1. Competitive compensation package
2. A fun and rewarding team environment
3. Opportunity to work for an Australian Stock Exchange listed company
4. Employee assistance program
5. Paid parental leave policy
6. Employee discounts of up to 50% on all our electrical products
7. Corporate health and wellness benefits

To Apply Come and make your mark with this global leader by applying today via the Apply Now button. Please note Breville Group will never ask applicants through email, phone, text message, or direct message on social media to provide identity documents, personal details, or financial information such as bank details. Breville Group is proud to be an Equal Opportunity Employer. #J-18808-Ljbffr