Search Engine Optimization Executive (SEO)

We are looking for an SEO (Search Engine Optimization) who will increase the visibility of the Zatun website on search engines, generate quality leads, follow SEO Best practices, and do social media marketing.   Roles and Responsibilities: -1. SEO Strategy & Execution

• Develop and maintain on-page SEO strategies, including meta tags, headings, URL structures, and internal linking.
• Implement off-page SEO tactics (e.g., link-building campaigns, outreach, digital PR).
• Stay informed on the latest SEO trends, algorithm updates, and digital marketing innovations.
• Maintain compliance with search engine guidelines and ensure ethical SEO tactics.
•  Provide SEO and marketing insights that influence product roadmaps and promotional strategies.

• Check Daily, weekly, and monthly traffic.
• Conduct regular site audits (page speed, mobile responsiveness, crawl errors, site structure).
• Track key metrics (organic traffic, keyword rankings, backlinks, conversions/leads).
• Prepare regular performance reports to show progress, insights, and recommended next steps.

• Use AI tools and create 3 blogs per week.
• Ensure blog posts, landing pages, and other site content are optimized for relevant keywords and SEO best practices.
• Recommend new content opportunities (blog topics, FAQs, resources) based on keyword research and competitive analysis.
• Optimize blog posts with keywords, engaging visuals, and outbound links.
• Focus on creating informative, engaging, and SEO-friendly articles.
• Ensure quality over quantity for backlinks.

• Posting on Social media - LinkedIn, FB,
• Use Social Media Planner to plan and create a strategy for every month.
• Execute social media strategies to support overall SEO goals (e.g., promoting content, brand engagement, community building).
• Integrate social media campaigns with SEO goals for maximum reach and link-building opportunities.

• Technical Skills: - Proficiency in SEO tools such as Google Search Console, Ahrefs, SEMrush, and Screaming Frog is essential for analyzing and optimizing website performance.
• Fluency in English: - Strong English language skills are crucial for writing optimized content, crafting compelling meta descriptions, and ensuring clear communication with global clients.
• · Experience with On-Page and Off-Page SEO: - Expertise in optimizing website elements (such as title tags, meta descriptions, and URL structures) and executing link-building strategies is vital for improving search rankings.
• Keyword Research and Content Strategy: - The ability to identify high-impact keywords, analyze search intent, and develop content strategies that drive organic traffic and enhance SERP rankings is important.
• · Communication Skills: - Strong communication skills are necessary for collaborating with content teams, developers, and clients to implement effective SEO strategies.
• Time Management : - The ability to manage multiple SEO projects, track ranking improvements, and optimize content within deadlines requires excellent time management skills.

• Generate Weekly Leads (5) and per month (20)
• Keyword Rankings

• On-site preferred.