الصفحة الرئيسية الإمارات العربية المتحدة Business Marketing Associate
الصفحة الرئيسية الإمارات العربية المتحدة Business Marketing Associate
Business Marketing Associate
تفاصيل الوظيفة
Oversee the delivery of the fully integrated marketing and investor promotions engagement programmes globally, to position Dubai as a world-leading and future forward business hub. The role is specific to delivering integrated B2B investor relations/promotions and business engagement programmes across international markets and tailored to all specific audiences and their channels of influence.
Key Responsibilities:
- Conduct media mapping (traditional + digital) by country/audience/sector/objective.
- Map and define all key platforms for engagement: Webinars, events, thought leadership, associations, chambers, KOL networks.
- Delivery of 360 promotion plan, identifying and engaging the right mix of:
- ATL - PR, Social, Content Partnerships, Sponsorship, Brand Associations, Influencer Content, Website/Digital, Advertising, centralized content distribution.
- BTL - Events, Roadshows, Webinars, Ambassadors, Pitch Packs, Brochures, FAMs, Email.
- Detailed review, analysis and recommendations for digital platforms/unified content strategy.
- Development and collation of available data points and identification of gaps.
- Research/current brand perception review.
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الشركة المعلنة عن الوظيفة
Dubai Department of Economy and Tourism
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