Social Media and Marketing Assistant

The Social Media & Marketing Assistant will play a key role in enhancing the company’s visibility through engaging marketing campaigns, creative content development, and brand-building initiatives. This role involves managing social media platforms, supporting marketing events, and ensuring consistent brand representation across all communication channels. --- Key Responsibilities: Social Media Management: - Develop, schedule, and publish engaging content across social media platforms. - Monitor and respond to audience engagement, comments, and messages. - Stay updated on social media trends, tools, and best practices. Content Creation & Brand Development: - Create high-quality visual and written content, including social media graphics, product photos, and promotional videos. - Write compelling copy for social media posts, email campaigns, and marketing materials. - Ensure brand consistency across all communication channels. Marketing Campaigns & Promotions: - Support marketing campaigns, promotions, and product launches. - Assist with designing marketing materials. - Collaborate with the sales team to develop product-driven marketing strategies. Event Support & Coordination: - Assist in organizing and promoting company events and/or product exhibitions - Help set up promotional displays and manage event logistics when needed. Data Analysis & Reporting: - Track and report on campaign performance and social media engagement metrics. - Use data insights to adjust strategies and improve marketing effectiveness. --- Qualifications & Skills: Education & Experience: - Bachelor’s degree or diploma in Marketing, Communications, or a related field. - Previous experience in social media management, marketing, or content creation is an advantage. Key Skills: - Excellent written and verbal communication skills. - Proficiency in design tools (e.g., Adobe Creative Suite, Canva) and social media platforms. - Creativity with a keen eye for detail and visual design. - Ability to manage multiple tasks, prioritize, and meet deadlines. - Strong analytical skills with a results-oriented mindset. Job Type: Full-time #J-18808-Ljbffr