Marketing Campaign Executive - ShopeePay

Marketing Campaign Executive - ShopeePay

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Job Description:

• Develop and execute performance marketing campaigns for ShopeePay/Digital Products - backed by impact figures, return on investment, etc.
• Assist in full cycle campaign project management; hands on execution, monitoring and reporting
• Identify key trends and campaign mechanics that drive traffic and sales conversion for Digital Products on Shopee platforms
• Collaborate and coordinate across multiple teams, including Business Development, Operations and cross functional Marketing teams to ensure smooth and timely execution of campaigns
• Monitor campaign performance through various metrics and analysis, identifying gaps and innovating to improve subsequent campaign performance

Requirements:

• At least 2 - 4 years of work experience, preferably in Project Management, E-Commerce, Marketing
• Prior working experience in telco, utilities or fintech industry will be an added advantage
• Bachelor’s Degree in Business/Marketing or other relevant field of studies from a reputable university - Fresh Graduates are welcome to apply
• Excellent command of English with strong stakeholder management skills
• Highly meticulous and good at coordination, able to meet tight deadlines
• Willing to be hands-on with strong project management and executional abilities
• Comfortable working with numbers, analytical and sharp
• Team player, driven, resilient, reliable and more importantly, someone who enjoys working in a fast-paced environment

Shopee is the leading e-commerce platform in Southeast Asia and Taiwan, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. The Shopee team is rapidly expanding across the region and we are constantly on the lookout for talents who have the passion and drive to become part of a fast-moving and dynamic team. #J-18808-Ljbffr