Creative Content Specialist (Mandarin Speaker)

We are looking for a creative marketing professional to join our team. Below are the qualifications and responsibilities associated with this role:

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum 2 years of working experience.
• Proven experience in a creative marketing role, with a strong portfolio showcasing successful campaigns (online and offline).
• Able to converse, read, and write in Mandarin would be an added advantage.
• Proficiency in graphic design tools, video shooting & editing software.
• Strong understanding of digital marketing trends and best practices.
• Excellent written and verbal communication skills.
• Ability to multitask, prioritize, and manage time effectively.

Responsibilities:

• Content Creation: Develop compelling and original content for a variety of channels, including blog posts, social media updates, website copy, email newsletters, and marketing campaigns.
• Content Strategy: Collaborate with the marketing team to plan and execute content strategies that meet business objectives and target audience needs.
• Campaign Execution: Plan, execute, and manage end-to-end marketing campaigns including both online and offline channels.
• SEO Optimization: Implement best practices for SEO to increase organic search visibility and drive traffic to our website.
• Social Media Management: Create and schedule posts, monitor engagement, and analyze performance on social media platforms (Facebook, Instagram, TikTok, Xiaohongshu, etc.).
• Graphic Design: Use design tools to create visual content, such as infographics, banners, and social media graphics.
• Analytics and Reporting: Track and report on content performance metrics, using data to inform future content strategies and improvements.
• Brand Consistency: Ensure all content is consistent with our brand guidelines, tone, and style.
• Collaboration: Work closely with other team members, including marketing, sales, and product to align content efforts with overall marketing initiatives. Liaise with external agencies and vendors to ensure high-quality deliverables.
• Research: Stay up-to-date with industry trends, competitors, and audience preferences to keep content relevant and engaging.

Benefits:

• EPF/SOCSO/PCB
• Annual bonus
• Group insurance
• Medical outpatient
• Medical insurance
• Dental, Optical, Medical Check-up
• Free parking
• Culture & Team Engagement activities
• Casual Friday Outfit
• Professional learning & development opportunities
• Training provided
• Medical and Hospitalisation Leave
• Flexible Working Hours