Marketing Executive - Events & Community

Event Planning and Execution

• Plan, organize, and execute Super Kids Club events ensuring they align with our brand’s vision and provide a positive, memorable experience for families.
• Coordinate event logistics, including venue booking, equipment, activities, participants lists, and event timelines.
• Collaborate with creative and design teams to develop event marketing materials (invitations, posters, social media assets, etc.).
• Conduct post-event evaluations to gather feedback, assess event success, and recommend improvements for future events.

• Work closely with the marketing team to create event-specific promotional content, including social media posts and email newsletters.
• Develop strategies to increase Super Kids Club memberships and engagement through targeted campaigns and offers.
• Monitor and analyze engagement metrics for Super Kids Club campaigns and events to identify areas for optimization.
• Collaborate with influencers, bloggers, and community groups to increase event exposure and attract target audiences.

• Build and maintain positive relationships with parents and families attending Super Kids Club events, ensuring a high standard of customer service.
• Respond to inquiries, feedback, and concerns promptly to foster a welcoming and supportive community.
• Gather customer insights to refine event offerings, adjust to changing trends, and continuously improve member satisfaction.

• Assist with coordination and general logistics for internal events and online classes, including managing inventory, vendor coordination, and transportation.
• Support the team in maintaining event supplies, tracking materials, and managing any ad-hoc operational tasks.
• Coordinate with cross-functional teams to ensure all operational aspects are aligned and support the smooth delivery of all events.

• Track event / online classes budgets and ensure expenses align with financial goals.
• Prepare reports on event performance, marketing initiatives, and campaign ROI.
• Provide administrative support as needed, including scheduling, documentation, and report preparation.

; JOB REQUIREMENTS:

• Bachelor’s degree in Marketing, Event Management, Communications, or a related field.
• 2-3 years of experience in event planning, marketing, or a related role, ideally within the motherhood, parenting, or children’s events space.
• Strong project management skills with the ability to multitask, prioritize, meet deadlines and KPI.
• Excellent communication skills, both written and verbal, with a knack for engaging storytelling.
• Experience with social media platforms, digital marketing tools, and CRM systems is a plus.
• High level of creativity and attention to detail