Influencer Marketing Executive

Position Summary: We are seeking a talented and motivated Influencer Marketing Executive to join our marketing team. This role is responsible for developing and executing influencer marketing campaigns, building strong relationships with influencers, and ensuring content aligns with brand standards to increase brand visibility and engagement. Key Responsibilities:

• Build and maintain relationships with influencers, bloggers, and media contacts to secure partnerships that enhance brand awareness.
• Plan and execute influencer marketing campaigns that align with company objectives and brand standards.
• Write campaign scripts, create detailed briefings, and guide influencers to produce high-quality, on-brand content.
• Collaborate with the performance marketing and social media teams to create integrated strategies that drive sales and engagement.
• Monitor and analyze the performance of influencer campaigns, assess ROI, and evaluate brand sentiment.

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum 1 year of experience in influencer marketing or PR.
• Strong communication, writing, and networking skills.
• Analytical mindset with the ability to track and report on campaign performance.

• Influencer relationship management
• Campaign planning and execution
• Scriptwriting and briefing
• Performance analysis and reporting
• Strong communication and organizational skills