Social Media Lead

About Our ClientNationally well renowned children's charity.The team have a hybrid working model and are in the London office 2 days per week. This is a full time position.Job DescriptionYou will create the social media strategy for the organisation and deliver new and innovative ways of working to increase followers and engagement.You will manage all the social media platforms including Facebook, Twitter, YouTube, LinkedIn, Google, and Instagram.You will deliver creative content which relates to the brand's tone of voice, including videos, infographics, blog posts, and articles, to integrate into wider marketing and fundraising initiatives.You will plan, design, and implement social media schedules using tools including Hootsuite.You will liaise with different teams in the organisation, including supporter services, to monitor conversions online.You will offer professional advice on social media-related PR strategy components, point out content gaps, and support reputation management by monitoring and responding to online discussions and comments.You will create relationships on social media with community champions, contributors, influencers, advocates, supporters, and bloggers to help deliver key messaging of the organisation.You will run regular analysis of performance and audiences on each social media channel, providing expertise on optimising performance and identifying the organisation's target market.You will manage assistants during campaign periods.The Successful ApplicantYou have experience in the key principles of social media marketing.You have experience in graphics, video editing, and animation skills (Adobe Creative Suite).You have copywriting experience and can tailor content for websites, Twitter, and Facebook to suit the target audience.You have knowledge in social media analytics and tools.You have managed social media channels, delivering and implementing strategy, analytics tools, and training plans.You have experience in social media management, including strategic planning.You can demonstrate growth in followers and engagement.You have line management experience.What's on OfferCompetitive Salary1 year FTC with the possibility of going permanentFlexible working environmentHybrid (2 days per week in office)London BasedInclusive workplace

#J-18808-Ljbffr Marketing & Media