Assistant Manager - AMS and Flipkart Ads (Marketplace Ads e-commerce)
تفاصيل الوظيفة
Assistant Manager - Performance Marketing Marketplace (e-commerce) Responsibilities:Manage marketplace PPC campaigns (Amazon, Flipkart, Purplle, etc) to drive conversions on the corresponding marketplacePlan, activate, track, monitor and optimize ad campaigns & its corresponding KPIsTesting variations of ads to determine best performing ad· Liaise with external agencies to drive higher revenue from paid ads channels· Collaborate with internal teams & agencies to optimize key KPIs like CPM, CTRs, ROAS, CPC and Conv. RateMeasure and optimize paid marketing using marketing analytics reportsReporting of results of PPC campaigns at regular intervals· Managing and updating analytics mechanisms for continued data trackingJob Qualifications and Skill Sets:*** Must have 3 to 5 years of relevant experience in similar role.· A degree in digital marketing; MBA in digital marketing from premier B-schools preferred· In-depth knowledge of Amazon Ads, Flipkart Ads, Amazon Pi, and Analytics tools· Competency with using MS-Excel and PowerPoint to present plans and reports· FB Blueprint certification, Google Ads & Google Analytics certification· Good written communication skills PRB
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