Special Projects - Content Associate

About Amaha Welcome to Amaha, where we’re redefining mental health care! Founded in 2016 by the visionary Dr. Amit Malik and social entrepreneur Neha Kirpal, Amaha (formerly InnerHour) is on a mission to create a supportive mental health ecosystem. We provide comprehensive treatment and care plans for a variety of mental health conditions, including anxiety, depression, bipolar disorder, ADHD, OCD, schizophrenia, and addictions. With a dedicated team of over 150 experts, we’ve delivered more than 100,000 therapy sessions in 15+ languages across 600+ Indian cities. Our award-winning Amaha app offers 600+ self-care tools and resources, impacting the lives of over 5 million people globally. We also support workplaces and colleges with customized emotional well-being programs, reaching over 700,000 individuals. In 2022, we expanded our reach by acquiring the Child and Adolescent Mental Health Institute, Children First, allowing us to provide holistic care for families and communities. Join us as we continue to grow and innovate in the mental health space! About the Role We are seeking a motivated and versatile Content Associate to work with us on our purpose-driven initiatives, specifically special projects incubated by our co-founder. The ideal candidate may have a background in psychology or social sciences & / a personal mental health lived experience; combined with a passion for content creation and research. This role will involve supporting our co-founder on new initiatives at Amaha including community outreach, landscape research, content creation and cross-sectoral stakeholder engagement.  Key Responsibilities

• Content Creation: Write engaging short-form and long-form content for various channels, including social media, blogs, and newsletters. Ensure that content aligns with our tone of voice and brand identity.
• Social Media Management: Develop strategy and schedule social media posts, track engagement metrics, and analyze performance to optimize content strategy.
• Design and Creativity: Create visually appealing graphics using tools like Canva. Develop creative concepts that align with content and social media goals.
• Research Support: Conduct secondary research to support ongoing projects and provide insights that inform content and strategic decisions.
• Operational Assistance: Provide administrative and operational support to the co-founder to ensure smooth execution of parallel projects and daily tasks.

Skills & Qualifications

• Educational Background: Bachelor’s or Master’s degree in Psychology, Social Sciences, or a related field. Recent graduates are encouraged to apply. 
• Content Writing: Demonstrated ability to produce high-quality written content. Experience with different content formats is a plus. 
• Design Skills: Basic knowledge of graphic design tools (e.g., Canva) and an eye for visual aesthetics. 
• Social Media: Understanding of social media platforms and engagement strategies.
• Research Skills: Ability to conduct secondary research and synthesize information effectively. 
• Operational Skills: Strong organizational skills with attention to detail and the ability to manage multiple tasks simultaneously.
• Communication: Excellent written and verbal communication skills with the ability to adapt tone and style as needed.
• Flexibility: Willingness to work in a hybrid environment and adapt to various tasks as required. 

What is it like working at Amaha? The learning opportunities are limitless and we guarantee an exciting and transparent work culture. You will get the chance to contribute to a thriving start-up providing mental health solutions to millions of Indians! This includes:

• Working on multiple exciting projects 
• The chance to work with real innovators and leaders in the field
• Working in a supportive, collaborative, and entrepreneurial atmosphere
• Working with people who believe in hard work, sustainability, and ownership 
• Being part of a work culture that is driven by creativity and excellence

Our team is (mostly) young, energetic, the best at what they do, and growing every day. You will be working alongside people who are passionate about their work and can teach you skills across several domains and fields.  If you show exemplary commitment, dedication, ambition, and grit, you will likely be working here for a long time! Interested candidates can submit their CV with a 100-word statement of purpose to Pavitra Subramaniyan, Manager Special Projects at pavitra@amahahealth.com within the next two weeks. Shortlisted candidates will be required to complete an assignment as part of the selection process. We aim to finalize and close this role by the end of September.  This is a full-time role, based in Mumbai.