Digital Marketing

· Website revamp idea & strategies development.· New tools implementation (web phase) for better user friendly experiences.· Idea & Conceptualizing of SMM & SMO strategies.· Digital Marketing Budget- Planning , formulating & Conceptualizing.· Pre-sale support.· SMS, WhatsApp & Emailer activities (In-house & CP based)· Reviewing & planning SM posting hygiene.· Strategic and tactical branding activities.· Compiling & monitoring the stats driven through lead generation activities.· Monitoring & reviewing the report shared by vendors for A/B testing activities. · Communication with customers and prospects.· Marketing task Calendar.· Vendor & Agency management.· Price negotiating with vendors for lead generation campaigns.· Coordination with PR agency- Press Releases, represent the company to media outlets.· Seek to minimize marketing expenses, develop annual forecasts.· Accomplish financial objectives by paying vendors bills on time, preparing an annual budget with assistance, scheduling expenditures, analyzing variances.· Prepare reports by collecting, analyzing, and summarizing data and trends.· Exploring opportunities to add value to job accomplishments.· Coordination with sales team for location branding and marketing support.· Properties launch- Residential & commercials.· Planning and monitoring of festive events posting (idea & Concept) on digital platforms. PRB