Marketing Specialist
دوام كامل
في HuobiMENA في
Dubai, UAE
ويبرز العمل
نُشرت يوم September 9, 2019- خلفية مهنية في
- المستوى الوظيفي خبير
تفاصيل الوظيفة
Huobi MENA is looking for a Marketing Specialist to be based in Dubai and cover the MENA region. The ideal candidate would be a strategic marketer who can help build Huobi MENA into the region's leading digital assets exchange.
As Marketing Specialist you have a vital role in helping Huobi MENA grow in the region and making the digital currency accessible and available
Responsibilities:
- Design and develop digital and communication marketing strategy with a key focus on the Middle East and other Africa markets
- Develop marketing plans for various channels that support Huobi MENA growth objectives in the region and deliver lead generation campaigns through content-lead campaigns.
- Brand positioning, help Huobi to define and communicate our product and positioning to the market.
- Drive and retain customers by creating, testing through different channels, gather feedback and deliver to the concerned
- Develop very strong customer insights through quantitative and qualitative methods
- In-depth knowledge on multiple digital channels, tools, principles and practices like SEO, Paid search, Display, Google Analytics and ;
- Prepare and manage marketing budget on a monthly and yearly basis and present it to the management
- Monthly performance reviews about customers acquisition, campaigns, preferred media.
- Excellent numeric and analytic skills to interpret the performance of various media including internal customer data
- Channel evaluation to know the best marketing and communication strategy
- Accomplish operational goals in collaboration with various department ;
- Build strong rapport with community managers/partners in various regions, manage and guide them for campaigns in the MENA region
- Create brand awareness by organic methods like events, blog posting, comments,
- Ensure all the designs and publications of marketing material are in line with the Huobi MENA marketing ;
- Develop, manage and successful execution of marketing events/campaigns for business development in the ;
- Build internal relationships, manage teams and strong understanding in executing all levels of marketing ;
- Setup the marketing function by hiring the right resources to execute the said plans and objectives.
- Responsible to achieve active users targets on a monthly basis as a part of the KPI
- Identify opportunities to partner with other organizations to enhance to reach and visibility of HuobiMENA in the region
Successful Applicant
- Over 7+ of professional online and offline marketing experience with strong understanding in cryptocurrency and blockchain ;
- Prior work experience in Middle East and Africa would be helpful
- Past experience about managing and hosting events would be
- Knowledge about ATL and BTL activities.
- Experience within Exchange/ Fintech / FX / Remittance is important
- Proficiency in written and spoken English
- Passionate about staying up to date on latest tech- trends and design
- Self-starter and ambitious to grow along with the
Compensation & Benefits: Attractive package
Required qualifications
Bachelors Degree
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